London College Of Online Learning

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£49.00

Duration: 5 Hours 41 Minutes

43 Course Videos

Social Media & Digital Marketing 101

The objective of the Social Media & Digital Marketing course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools, and apps.

In this course, students take a deep dive into how to generate ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms like emails, blogging, video and making them all work together.

What will you learn?

This course includes 6 hours of instruction and 43 videos. Students will learn how to set up business Facebook pages, use Facebook groups to generate leads and live video topics. The instructors will take a step by step look at setting up each part of the pages to its max and how to attract your ideal customer/client and get them to follow you and eventually do business with you.

Course Videos

This course contains the following modules and videos. Click the down arrow to view video details.

Module 1: Online Lead Generation

Intro to Social Media Digital Marketing
Online Lead Generation prt1
Online Lead Generation prt2
Lead Examples
Live Streaming Video for Leads
Lead Generation
Using Your Customers
Be Ready

Module 2: Facebook, LinkedIn, and YouTube 101

Create a Facebook Business Page
Facebook Setup
Marketing in Facebook Groups
Messenger Bots
More on Messenger
Facebook Video using InShot
Repurposing
Setting Up LinkedIn Pro le
Benefits of YouTube

Module 3: List Building & Email Marketing

Email List prt1
Email List prt2
MailChimp prt1
MailChimp prt2
Email Content Ideas
Email summary

Module 4: Creating Social Media Content and Marketing Materials with Canva and other Apps

Canva Image Creation
Making a video with your phone
InShot video
Purpose Video Marketing
Transcribing Video
Word Swag
Ripl
Instagram prt1
Instagram prt2
Instagram prt3

Module 5: Sales Funnels

Click Funnel prt1
Click Funnel prt2
Funnel Building prt1
Funnel Building prt2

Module 6: Apps & Tools Review

Social Media apps
Podcasting
Customer Value Letter
Tips and Tricks
Fiverr
Outro

Our Learning System Includes

Instructor Led Lectures

All of our IT Courses recreate a real time class experience with a highly qualified and experienced instructor delivering the course’s theories and concepts on screen. All of our lectures are pre-recorded and available to the user 24/7. They can easily be paused, repeated, rewound and fast-forwarded.

Visual Presentations

We understand that all students are different when it comes to learning, therefore different types of delivery mediums are needed in order to achieve success for students. Taking that into account, we deliver our content in a variety of different ways to ensure that students stay engaged and productive throughout their courses.

Mobile Optimisation & Progress Tracking

Our courses are optimised for all mobile devices allowing users to learn on the go whenever they have spare time and wish to do so. Users can access their courses from anywhere and their progress is completely tracked and recorded delivering peace of mind to each and every user.

Practice Quizzes and Exams

Our custom practice exams prepare students for their exams differently and more effectively than the traditional exam preps on the market. Students will have practice quizzes after each module to ensure that they are confident on the topic they are learning.

World Class Learning Management System

We provide the next generation Learning Management System (LMS) to all of our students. This is an experience that combines the feature set of traditional LMS with advanced functionality designed to make learning management easy and online learning engaging from the student’s perspective.